Road to success: Step 1

GET YOUR BUSINESS ONLINE

To successfully get your business online, all you need is a PEANUT

Road to success: Step 1

GET YOUR BUSINESS ONLINE

To successfully get your business online, all you need is a PEANUT:

  • Plan ahead. Think of your business and a name that is attractive and addressing your target audiences' needs (ie. a keyword that related to a "problem-to-solve". It's not necessary to be the same as your company's name.

  • E-name. An online name (address) for people to find you. Register the domain name.

  • Accessible information. Write down your company's

    • vision, mission and core values

    • descriptions of services or products

    • what "problem" you are helping your customer to solve

    • how you are better than your competitors (don't think of price)

    • how can people reach you and your office hours

  • No copycat.​ Refer to your competitor, but don't copy their copywriting.

  • User experience. Get as much photo / video of your product or services as you can​, netizens like to see photos more than text.

  • Transcribe. Translate and transcribe the above information into a readable website format. Build a website that is attractive and Google-ready

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